COORS LIGHT: COLDEST OF ALL TIME

COORS LIGHT: COLDEST OF ALL TIME

The creative team at Havas London worked with Big Buoy and Sandstorm to produce new social content for the ‘Coldest Ever’ campaign from Coors Light. To capture a moment of impact, we brought in the Phantom Flex.

Shooting at over 2500 frames every second, that’s 100 times slower than real time, this camera brings to life the most pedestrian of shots. We combined this with a dash of liquid nitrogen for eye-catching and seriously interesting visuals. Don’t just take our word for it though – have a watch!

 
Agency: Havas London
Director: Mark Emberton
Assistant Director: Tom Ward
Gaffer: Cam Smith
Home Ec & Props: Matt Wicker
Lighting: Jamie Cunliffe & Ollie Spencer

 

Postproduction: Big Buoy
Production coordinator: Jenny Chapman
Tech spec: Phantom Flex 2K, Arriflex Superspeeds

Location: Sandstorm Studio 2 

 

INSIGHT FILM: HIGH SPEED

HIGH SPEED SHOWREEL

NATIONWIDE: TDP